Insights
Practical guides, written by the people who do the work
Short, practical guides on search, ads, social and AI search. No jargon.
How to get your business recommended by ChatGPT and Perplexity
What seems to help, what is hype, and a short checklist you can finish this week.
A Google Business Profile checklist for shops and clinics in India
Ten minutes of fixes that often matter more than a month of blog posts.
What a marketing retainer should include, and what to cut
A plain checklist for judging any agency proposal, including ours.